Affiliate Marketing

Today, I want to discuss three ways to build your affiliate marketing business SMARTER.

I see a lot of struggling affiliates out there who’re working hard, but spinning their wheels.

Why?

Because they’re not doing what I’m about to suggest.

Here goes…

#1 Target Buyers

You cannot successfully build an affiliate marketing business without identifying a specific “pocket of people” who are likely to BUY the products and services you’re recommending.

If your main traffic source, therefore, is blogging, you need to be blogging about keywords that would-be buyers are out there searching for.

Let’s say you’re trying to sell an eBook off ClickBank (good luck, by the way – click here to see why I say that)…

… what would these buyers phrases look like?

Well, pretend the name of the eBook was Affiliate Marketing Mojo by Mr. Money.

The most obvious group of buyer keywords to build your blog around would be:

… Affiliate Marketing Mojo.

… Affiliate Marketing Mojo review/reviews.

… Affiliate Marketing Mojo Mr. Money.

… Mr. Money Affiliate Marketing Mojo.

… Affiliate Marketing Mojo case studies.

… and so on.

Basically, you’d write about terms that interested prospects are Googling to find out more information before they make the purchase.

Alternatively, you could target keywords where people are trying to solve a problem, remove pain, or increase pleasure.

It sounds terrible, but the more desperate or emotional the driving force, the easier it is to convert them.

Bottom line, if it won’t bring BUYERS, you’re wasting your time.

#2 Sell Big Ticket Products

Some interesting facts, based off my experience as a super affiliate:

… big ticket products and services actually sell better than small ticket.

… you’ll have way less refunds with big ticket programs (more affluent buyers).

… there’s exponentially less competition (most affiliates don’t know about big ticket stuff, plus there are usually a few hoops to jump through to be able to sell ‘em, thus making the average lazy affiliate uninterested).

All in all, it’s much easier to go from zero to over $10,000 a month by selling big ticket items.

On the other hand, battling it out over low-commission eBooks and physical products will leave you worn out, frustrated and broke.

Just my experience.

Here’s an example of a big ticket opportunity I sell that makes me a boatload of coin.

It’s not that you can’t sell any small stuff, but definitely include some high-end products that can pay you at least $1,000 or more per sale, if you want to become a bonafide affiliate marketing business owner.

#3 Don’t Be A Cheerleader

This one really drives me nuts.

And I understand why it happens.

I mean, we want to move products, so naturally, we think the best way to achieve that is to vomit a bunch of hypey pre-sell content that does little more than brag up the product we’re promoting.

The main problem with that is that, there’s no need for YOU…

All you’re doing is saying, “Hey, this eBook is the best thing ever, please buy it from my affiliate link!”

“Umm, no.”

Who cares about you?

Maybe I’ll go check 10 other review sites and end up purchasing off one of theirs?

Or go straight to the vendor, bypassing your affiliate link.

What’s stopping me?

There’s no reason for me to make you any money.

See what I’m saying?

You have to insert yourself or what you know or what you have to offer into the picture… so that, there’s a very tangible reason why prospects should not only purchase what you’re recommending, but why they’d be a fool not to buy it from YOU…

Make sense?

“Yeah Brad, but how do I achieve that?”

Glad you asked ;-)

The obvious play is to add a mouth-watering bonus.

But, beyond that, you could offer additional support, advanced training, some sort of mastermind (if it’s info-based), or, if allowed by the vendor, perhaps a discount or other monetary incentive they can only get from you.

The easiest way to arrange this is to contact the product owner and arrange an exclusive deal, whereby if readers buy from your link, they’ll get XX% off (or whatever).

This isn’t always the easiest to setup, but it pays major dividends if you can.

Be creative, prove yourself, and make it happen.

Here’s a Scribd document I uploaded the other day that discusses more key concepts I use to build a smarter affiliate marketing business online.

Learn, implement, stack cash, repeat.

Find pool, palm trees, and a Corona.  Insert lime.  Drink.  Be happy.

Your Super Affiliate Coach,

Brad Campbell

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If you’re an affiliate who’s searching for the highest paying affiliate programs for 2013 and beyond…

… I hear ya.

Loud and clear.

‘Cause I used to spend hours each week rummaging through one bullshit site after the next that claimed big payouts, only to come up empty-handed and frustrated.

What I found, in general, is that:

A) There really aren’t any…

… and…

B) On the occasional program I found that paid above $500 commissions, the product was either junk or there was simply no consistent demand for it.

Yeah, you could do the whole launch jacking approach, making sure to piggyback off only the premium launches that offer something like 40% commissions on a $1,997 course.

I’ve done this a lot in the past and made good money with it.

The main issue with this tactic, however, is that it’s extremely short-lived and inconsistent.

First of all, the rate of high quality product launches from reputable gurus (like Frank Kern, Eben Pagan, Mike Filsaime, Ryan Deiss, John Reese, etc) have been declining steadily.

I know Frank Kern has been talking about the death of product launches for at least a year now.

Seems like the sticky icky is turning him into Miss Cleo or something.

I hate to see it, because it was an easy way to make some quick cash, but I hated the fact that the shopping cart was usually only open for 7-10 days and you had to hit your rankings just right – or face making ZILCH.

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I’ve always loved affiliate marketing, especially through ClickBank.

But lately, a certain trend I’m seeing is making it nearly impossible to stay afloat.

It’s a ‘sad truth’ about using ClickBank — something the gurus don’t want you to know.  Let’s pretend all the ClickBank screenshots you see in every sales video are indeed from affiliate marketing and NOT from vendor sales (hint: they’re not)…

… even if those pics represent true affiliate income, there’s something else that’s incredibly deceiving…

Wanna know what that something is?

I call it “RefundMania”…

… and it’s taking the affiliate marketing world by storm.  Not in a good way, of course.

Watch this video to see what I mean:

If that’s not loco, I don’t know what is.

I went back and calculated things more carefully after filming the video and here are the exact numbers so far:

Sales: $393.16 (not bad, right?)

Refunds: $612.61 (ouch!)

Net: -$219.45 on the day, so far…

Here’s the screenshot enlarged:

Remember, I’m not promoting junky point, click and profit type products here.

These are the best of the best – courses I’ve personally purchased, gone over with a fine-tooth comb, implemented, had success with and given thorough reviews on.

I’ve even sweetened the pot with killer bonuses in direct attempt to limit refunds.

And the result is that customers are literally using and abusing me.  And you.  And the decent vendors out there.

It’s not fair.

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